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Study: Auto buyers want third-row seating without sacrificing other features

Posted on Monday, August 18, 2014 at 9:33:42 AM

When it comes time to buy a new vehicle and acquire affordable auto financing, shoppers have a wide range of options in front of them. According to a recent study from J.D. Power, many consumers want third-row seating, but they don't want to give up cargo space and quality in return.

The study found that 54 percent of vehicle owners with third-row seats use the feature at least once per month, while 41 percent use it at least once per week. Overall, the demand for more seating is on the way up, but manufacturers are having a hard time providing this third-row without sacrificing other elements of their vehicles.

"There is demand on third-row seats and automakers are trying to meet that demand," said Mike VanNieuwkuyk, executive director of global automotive at J.D. Power. "The challenge is to provide a functional third-row seat that meets customer needs and expectations without compromising quality, comfort and space."

Today, car shoppers have plenty of options with third-row seating. According to Consumer Reports, the Chevrolet Suburban, Ford Expedition and Lincoln Navigator Ultimate are three vehicles that balance seating with functionality and cargo space. Minivans are also ideal vehicles for three rows, such as the Honda Odyssey.